eco products
Sharing a better tomorrow
About eco products
An environmentally and sustainability-focused business providing innovative alternatives to everyday consumer products, which lessen the footprint on our earth.
Exclusive Aotearoa New Zealand wholesale distributors of Tru Earth products including the innovative laundry detergent strips.
Exclusive Aotearoa New Zealand wholesalers of Tru Earth laundry detergent strips
Clean, green and simple
Finally, an eco-friendly laundry detergent that's as sensitive on your skin as it is to the environment, in a revolutionary new strip form.
It is Tru Earth's mission to put your family first which is why the eco-strips are hypoallergenic and paraben-free.
When you use Tru Earth Eco-Strips, you will feel confident that you are taking care of your family, and their future on this planet.
The smartest way to clean
Each laundry strip packs ultra-concentrated, hypoallergenic, eco-friendly cleaning power into a tiny, pre-measured strip of liquidless laundry detergent that you just toss in the wash.
Its low-sudsing formula works in all types of washing machines, including high-efficiency (HE).
The smart formulation effectively seeks out and dislodges dirt molecules and stains, keeping them in suspension until they are rinsed away. It makes your laundry washing chore easier, healthier, more economical, and much kinder to our planet.
For even the most sensitive skin
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Paraben and phosphate-free
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Free of added dyes and chlorine bleach
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Free of 1,4-dioxane, as certified by independent laboratory tests
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Readily biodegradable in accordance with OECD 310D
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Hypoallergenic, certified by independent dermatologists
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Vegan: no animal-based ingredients or testing on animals by Tru Earth or ingredient suppliers
Caring about our planet
We care about the future of the world we live in. This is why Tru Earth Eco-Strips laundry detergents have a dramatically smaller eco-footprint than liquid and powder detergents. Tru Earth's packaging uses zero plastic, and its light weight reduces transportation fuel consumption and global-warming carbon emissions by 94% compared to today’s leading-brand liquid and powder detergent.
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